Mempuc: A Sacred Currency for a Sacred Purpose


Inspired by the Winnemem Wintu people’s deep reverence for land and water, Mempuc represents more than mere currency—it’s a sacred exchange symbolizing reciprocity and community. Traditionally crafted from clamshells and used in ceremonies, Mempuc underscores how true wealth flows from respect for life, spirit, and culture.

Our Return of the Nur Collection channels the spirit of Mempuc: each piece is a sacred gift supporting land and salmon restoration. By wearing Sawalmem apparel, you’re investing in a regenerative economy rooted in reciprocity. Together, we honor centuries of Indigenous stewardship and reawaken the sacred bonds between people, water, and the Earth.